Headlines grab the attention of your audience and give people a reason to listen. Read [USA Today] for ideas. Here are some examples from America's most popular daily newspaper:
>> ”Apple's Skinny MacBook Is Fat with Features”
>> ”Apple Unleashes Leopard Operating System”
>> ”Apple Shrinks iPod”
PASSION. STATEMENT. Aristotle, the father of public speaking, believed that successful speakers must have “pathos,” ...